Courses

ACOM 510V. Special Problems. 1-6 Hour.

Individual investigation of a special problem in agricultural communications which is not available through regular courses. These will be directed by a member of the graduate faculty. (Typically offered: Fall, Spring and Summer) May be repeated for up to 6 hours of degree credit.

ACOM 5143. Electronic Communications in Agriculture. 3 Hours.

An overview of communication technology in the agricultural, food and life sciences. Graduate degree credit will not be given for both ACOM 4143 and ACOM 5143. (Typically offered: Spring Even Years)

ACOM 520V. Special Topics. 1-4 Hour.

Topics not covered in other courses or a more intensive study of specific topics in agricultural communications. (Typically offered: Irregular) May be repeated for degree credit.

ACOM 5243. Graphic Design in AFLS. 3 Hours.

This course provides students with graphic design and software skills specific to industries in Agriculture, Food, and Life Sciences. Students will learn to use industry-standard software (InDesign, Photoshop, Illustrator, Microsoft Excel, etc.) to prepare text and graphics and package them for use in print production. Graduate degree credit will not be given for both ACOM 4243 and ACOM 5243. Prerequisite: ASTM 2903 or ISYS 1123 or equivalent. (Typically offered: Fall, Spring and Summer)

ACOM 5343. Communication Campaigns in Agriculture. 3 Hours.

Students will develop understanding of the principles, practices and applications of social marketing, integrated marketing communications, advertising and public relations as they pertain to developing communication campaign strategies for the agricultural industry. Students will develop a communication campaign for an agricultural company and/or entity focused on a specific product or service. Graduate degree credit will not be given for both ACOM 4343 and ACOM 5343. Prerequisite: Graduate standing. (Typically offered: Spring Odd Years)

ACOM 5543. Ag Publications. 3 Hours.

Students produce a magazine through classroom study mirroring a professional magazine staff and are provided an opportunity for their writing, advertisements, photographs and artwork to be published in the magazine. By using computer applications, students integrate various skills including writing, editing and layout in agricultural publications. Graduate degree credit will not be given for both ACOM 4543 and ACOM 5543. (Typically offered: Spring Even Years)

ACOM 5643. Agricultural Video Production. 3 Hours.

The goal of this course is for students to develop a practical understanding of video production with an emphasis on short-form videos commonly used in education and marketing in the agricultural, food and life sciences industry. The course content covers both theory and practical application and will include training with industry-standard video equipment and editing software. Prerequisite: Graduate standing. (Typically offered: Spring Even Years)

ACOM 575V. Internship in Agricultural Communications. 1-6 Hour.

Scheduled practical field experiences under supervision of a professional practitioner. (Typically offered: Fall, Spring and Summer) May be repeated for up to 6 hours of degree credit.